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Caldwell Management Solutions

Project: Caldwell Management Solutions

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Caldwell Management Solutions is a boutique leadership/management consulting firm. They provide leadership, management training, coaching, and speaking to organizations that want to add value to the people with which they serve and work. Dr. Caldwell-Thompson reached out to me via LinkedIn to discuss her expanding business. She wanted a new look and feel for her…

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3 Ideas for Making the Most of Your Website or Blog

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Chances are you’re putting a lot of time, energy, and effort into your blog or website. Are you getting the results that you want? Are you achieving your online business goals? If not, you may not be making the most of your website or blog. Test, Test, and Test Some More The best way to…

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What is Twitter and What Are the Benefits

What is Twitter and What Are the Benefits?

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How Twitter Benefits Social Media Marketing And Brand Building There are a handful of big players in the social networking world. Twitter appears to be one of the sites that continues to grow in popularity. In fact, according to research complied by Brickfish, as of October 2013 there are 231.7 million active users on Twitter…

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5 Ways to Drive Traffic to Your Website

5 Ways to Drive Traffic to Your Website

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Social media is a fantastic tool to help start conversations with prospects and customers. However, if those customers don’t transition to your website then you may not be reaching your sales and marketing goals. A few tweaks to your social media strategy may help you gain the traffic you desire. #1 Make Your Content Searchable…

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logolinkedin

I’m beginning to focus on LinkedIn, are you?

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LinkedIn is a specialty social networking site. It’s much more specialized than the others due to the audience it attracts. LinkedIn is specifically for professionals. If you’re looking for a job then it’s a must. However, business owners looking to attract prospects and connect with industry professionals can also utilize LinkedIn in a productive and…

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mobile apps

Mobile Apps versus Mobile Websites

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It’s kind of a mixed bag. Many people think mobile apps are the same thing as mobile websites. Others believe that mobile websites are just frustratingly horrible things to even look at (and some are!) Still others don’t fully understand the power in owning mobile apps for your business. And of course there’s the fourth…

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why does your business need a mobile app

Got a Mobile App? Why does every business need one?

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Globally there are 7 billion mobile phones and 1.5 billion of them are smart phones. We rely on them. In fact, we spend nearly 40% of our internet time on mobile devices. The world is going mobile and we as small business owners need to compete. I’ve designed, built and published well over 50 mobile…

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